Gaia Trussardi, Trussardi Group Creative Director chose the famous American photographer Roe Ethridge –  who became a recognizable force in the fine art world with his serene but subversive portraits, still lives, and landscapes – to portray the new Tru Trussardi Spring/Summer 2015 advertising campaign. The collection takes a look at the many moments and epochs of Trussardi with the attitude of Tru Trussardi, the most playful, creative and fashion-forward soul of Trussardi Group lines. Past and future are linked through innovative fabrics and vintage prints from the archives. The models Ola Rudnicka and Baptiste Radufe are the protagonist of the campaign.