Milan, Italy – A new innovative service has just been launched which will make the choice and purchase of Grand Cru Nespresso much easier. At the Via Belfiore boutique from today club members will be able to easily choose their favourite blends in full autonomy, with no need to queue at the cash register.

Nespresso Self Selection offers a new, tailor-made way to sail through the process of choosing and purchasing coffee, at any time of the day. In fact, all you need to do is:

1) Get your shopping bag.
2) Pick your favourite Grand Cru pouch out of a selection of 22, all on display on the multicoloured wall.
3) Go to the automatic cash register and place the shopper on the scale: the system will automatically scan the shopper’s content and the display will show its total cost.
4) Swipe the Nespresso card in the reader.
5) Proceed with payment.

Info: Nespresso
Nespresso Boutique
Via Belfiore 16, Milano