{"id":26881,"date":"2014-05-13T11:08:50","date_gmt":"2014-05-13T11:08:50","guid":{"rendered":"http:\/\/www.mfm.it\/\/?p=26881"},"modified":"2014-10-28T13:39:35","modified_gmt":"2014-10-28T13:39:35","slug":"big-moneys-new-geography","status":"publish","type":"post","link":"https:\/\/www.mfm.it\/en\/lifestyle\/big-moneys-new-geography\/","title":{"rendered":"BIG MONEY\u2019S NEW GEOGRAPHY"},"content":{"rendered":"<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 15px; font-size: 0.935em; color: #333333; font-family: 'Libre Baskerville', serif;\"><span style=\"box-sizing: border-box; color: #000000;\"><span style=\"box-sizing: border-box; font-family: 'Times New Roman', serif;\"><span style=\"box-sizing: border-box; font-size: medium;\"><span style=\"box-sizing: border-box; line-height: 1.5em;\">The ultimate bet on the luxury market\u2019s future does not involve China, as many might think, but the United States. In fact, a research carried out by Boston Consulting Group (BCG), has predicted that the biggest opportunities in the next decade will be coming straight from the US.<\/span><\/span><\/span><\/span><\/p>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 15px; font-size: 0.935em; color: #333333; font-family: 'Libre Baskerville', serif;\"><span style=\"box-sizing: border-box; color: #000000;\"><span style=\"box-sizing: border-box; font-family: 'Times New Roman', serif;\"><span style=\"box-sizing: border-box; font-size: medium;\"><span style=\"box-sizing: border-box; line-height: 1.5em;\">Local consumers together with the increasing number of tourists will soon turn into key-customers for the most exclusive luxury brands, which doesn\u2019t mean that asian markets are witnessing a decline.&nbsp;<span style=\"box-sizing: border-box; font-weight: bold;\">Most brands have actually recorded massive sale increases in 2013<\/span>&nbsp;and to corroborate statistics we have the case of Brunello Cucinelli, who last year saw his profits soar 50% in China and 20% in the States.<\/span><\/span><\/span><\/span><\/p>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 15px; font-size: 0.935em; color: #333333; font-family: 'Libre Baskerville', serif;\"><span style=\"box-sizing: border-box; color: #000000;\"><span style=\"box-sizing: border-box; font-family: 'Times New Roman', serif;\"><span style=\"box-sizing: border-box; font-size: medium;\">Truth is that the luxury market\u2019s world geography is changing: accessible luxury brands have doubled their sales in Europe, while Scilla Huang Sun, from the Julius Bear Brand Fund has reaffirmed the importance of making a distinction between Chinese tourists\u2019 solid demand and the feeble stagnation of home markets: \u201cthe growing purchasing power of Chinese consumers and their appetite for western luxury brands\u201d shouldn\u2019t be underestimated, she declared.<\/span><\/span><\/span><\/p>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 15px; font-size: 0.935em; color: #333333; font-family: 'Libre Baskerville', serif;\"><span style=\"box-sizing: border-box; color: #000000;\"><span style=\"box-sizing: border-box; font-family: 'Times New Roman', serif;\"><span style=\"box-sizing: border-box; font-size: medium;\">On the other hand, Deloitte in a recent report sets the spotlight on new emerging markets such as Colombia, Mexico, Philippines and most sub-Saharan Africa. And it\u2019s not a coincidence that big names such as Ermenegildo Zegna, Hugo Boss and MAC have already started investing in this direction.<\/span><\/span><\/span><\/p>\n<p style=\"box-sizing: border-box; margin-top: 0px; margin-bottom: 15px; font-size: 0.935em; color: #333333; font-family: 'Libre Baskerville', serif;\"><span style=\"box-sizing: border-box; font-size: x-small;\"><em style=\"box-sizing: border-box;\">&nbsp;Photo:&nbsp;Christopher Chan<\/em><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The ultimate bet on the luxury market\u2019s future does not involve China, as many might think, but the United States. In fact, a research carried out by Boston Consulting Group (BCG), has predicted that the biggest opportunities in the next decade will be coming straight from the US. Local consumers together with the increasing number [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8961,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12,7026],"tags":[237,238,239,221,240,241],"class_list":["post-26881","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","category-style-category","tag-boston-consulting-group","tag-brunello-cucinelli","tag-china","tag-ermenegildo-zegna","tag-hugo-boss","tag-shopping"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BIG MONEY\u2019S NEW GEOGRAPHY - MFM MUSIC FASHION MUST<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mfm.it\/en\/lifestyle\/big-moneys-new-geography\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BIG MONEY\u2019S NEW GEOGRAPHY - MFM MUSIC FASHION MUST\" \/>\n<meta property=\"og:description\" content=\"The ultimate bet on the luxury market\u2019s future does not involve China, as many might think, but the United States. 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