The fragrance Island

The line of fragrances and cosmetics was born at the dawn of the Third Millennium thanks to the great intuition of three entrepreneurs, Fabio and Chiara and Marco Murzi Turoni , who share the same love for the sea and for their own roots. ‘Acqua dell’Elba’ is inspired the scents of the island, by the sea breeze blending into the Mediterranean brush and characterizes its products and decorations of its top single brand stores with all shades of blue. The idea, which was born on a sailing ship, has been bringing the essence of the sea everywhere in Italy and around the world.

After starting with a small laboratory with a point of sale, today they have about thirty single brand stores, 19 of which are on the Island. Acqua dell’Elba also has a network of approximately 550 perfume shops in Italy and abroad, offering products that are created with natural, high-quality raw materials and traditional production techniques, expressing craftsmanship and cult of beauty.

Entering a store ‘Acqua dell’Elba’ is like being hit by a wave of emotions, an exciting synaesthesia between the sea green colour of the furnishings and the fragrances for the person and air fresheners, scented candles and body products, as well as a line of textiles and travel accessories.

In the boutique in Marciana Marina, you can look at the manual packaging of goods through a window adjacent to the shop. The laboratory was created getting inspiration from the Tuscan tradition of the Renaissance workshops.  Acqua dell’Elba is the message of an Italian excellence, of a journey into beauty to be lived and taken with you.


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